Blogging In The New Millenium

The new millennium opened up a plethora of opportunities to everyone who is gutsy and talented enough to get out of their comfort zones and embrace all the changes in this world. You are no longer restricted to having traditional 9-5 jobs. Now, the possibility of working from home is normal and you can earn as much as those with managerial positions in traditional businesses. What’s more, some of these home-based jobs can be done whenever you want as long as you get the job done.

Aside from more technical positions that are very much in demand on the web, blogging has also evolved from being a past time to a real paying job. Social media and WordPress are platforms that enabled ordinary people to share their story to the world and earn money from it. Those who are gifted with words can turn this into a profitable hobby. Your new mantra in life now is “do something you love and you won’t work a single day in your life”.

When Erin Schrader first launched her blog in 2011, she only meant to share it with a few close friends and family members.     

Six years later, that blog has more than 150,000 fans on Facebook and strangers have even recognized Schrader in hotel lobbies when she travels to conferences.

Schrader, who lives in east Elkhart, Indiana, along the Upper St. Joseph River with her husband of more than 10 years, never would have imagined that what started as a part-time hobby would turn into a full-time career. But last month — almost exactly six years after her first blog post — she took a leap of faith and quit her office job.

Now Schrader is pouring all of her energy — or what is left after spending time with her husband and her friends — into her blog, Living in Yellow. The name was inspired by two of Schrader’s favorite things: sunshine and macaroni and cheese.

At first, Living in Yellow was an extension of the gratitude journal that Schrader wrote in every day. It was a way to be more mindful about the simple joys in the everyday and to remind herself of the multiple blessings in her life.

“It was initially going to be my private space to transition my gratitude journal to the internet, but then it wasn’t this secret anymore,” Schrader said. “I started to realize that there’s a community here, that I can connect with people online and talk with them.”


There is a lot of potential on the web especially if you are among the first to discover it. Even now when there are far too many online bloggers you can barely remember their names, there is still a chance for you to make money from the stories you write. You’re not just limited to traditional pen and paper format but photos and videos make your blog more appealing and increase your followers over time.

When blogging started, the first blogs were really glorified online journals, and in all likelihood, becoming a professional blogger and making money online wasn’t the goal. Since then, the blogosphere has evolved, and now people blog for many different reasons. There are even distinctions among types of blogs – business, lifestyle, fashion, food, and entertainment blogs, among others.

Among the benefits of blogging include:

Share Your Knowledge

If you’re someone who loves to teach, starting a blog can provide the opportunity to educate others interested in your field of expertise. The best part is that, as you build resources on your blog to teach others, you may realize there is a chance to monetize your blog by creating educational products or services online.

Refine Your Writing Skills

The more you write, the better you become at it. Most professional bloggers write on a regular basis and therefore analyze and proofread their writing constantly. You may even get feedback from readers to help you become a better writer.

Learn How To Make Money Online

Most people start out with one blog, but along the way, they gain experience and eventually generate ideas for blogs in other niches. What you learn from your initial blog – the dos and don’ts, marketing strategies that are effective, how to make money blogging, etc. – will help you accelerate the growth of future ventures.


Not only do blogs benefit the blogger themselves but even businesses that these blogs promote. Blogging is a great way to build your audience and followers, and of course, there is money where there are people, right? This is the new age version of advertising straight to the right market – the people who follow those blogs because the stories interest them.

Startups prefer online promotion over offline promotion because the former is cost-effective and yet often has shown definite results. Because blogging is the default window leading to online promotion, more and more brands are getting into it these days.

For a small business on a shoestring budget, investing time and resources in blogging is a better option tha other marketing alternatives. Blogging can aid in getting a high ranking on search engines and in gaining social media visibility?

At a fraction of the price, businesses can enjoy the same benefits of traditional advertising. Most people go online daily now, so you know you are doing the right thing when people start noticing your blog.

Blogging is an excellent way to get noticed by big players. There’s no dearth of platforms if drawing the attention of the big players is on your mind. Admins of third-party B2B blogs will be delighted to publish your posts, provided these posts are useful and offer new information. Then there are publishing platforms like Pulse. LinkedIn is where most of the VC guys are. And they hover over Pulse articles for new insights.


This is the new age. Conventional wisdom does not usually apply because innovation is the name of the game. Blogging is just like that. This former hobby is now racking up mileage for businesses and money for entrepreneurs. Bloggers, too, don’t go home empty-handed. Aside from monetizing the blog, you can also enjoy a steady stream of freebies from businesses who wants you to feature their products on your next blog. So, it’s a win-win situation for any blogger after all.